LATIN AMERICA a high ranking in terms of indicators and results among companies of massive consumption in Ecuador .
POSITIVE IMPACT ON ECUADO- RIAN SOCIETY CN has a strong commitment to making positive changes to society in Ecuador . Its most ambitious programme , Growing for a Dream , offers training and education to women in the company who , as an example of relevance , make up 60 % of the sales channel in its Latin American stores .
The creation of this program is benefiting 15,000 women and is based on training , access to financing , technology and even scholarships for their children , since part of what the company is looking for is for families to have a better future .
The initiative # MeUno (# IJoin ) involves 3,000 volunteers who work on initiatives from cleaning beaches – such as the Corona campaign in Galapagos Islands – to helping and supporting children with limited resources and learning difficulties , as well as building houses for those affected by the Ecuador earthquake of 2016 .
In relation to sustainability regulations , CN measures its impact on the density of local water basins . CN consumes three litres of water for each litre of beer in Ecuador nowadays , a global milestone and one of the best indicators of water consumption for the AB InBev group as a whole .
In the same way , CN has global commitments in conjunction with some brands and aims to have all its products produced with renewable energy by 2025 . CN is dispensing with thermoelectric energy in favour of wind and hydroelectric power , a goal that it has already achieved this year by using 100 % renewable energy .
A COMMITMENT TO CONSUMERS Cervecería Nacional ’ s approach is customer-centric ; therefore , it offers products that are integrated into its customers ’ daily lives to improve them in a responsible way .
The commitment to the customer goes as far as promoting responsible con-
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