CLICK TO WATCH : ‘ COCA-COLA AMATIL BRAND VIDEO ’ 17 get the lines operating at the speeds that they ’ re capable of running at ,” says Robinson . “ That was the real crux of the way we ’ ve changed the business around . In a business where , historically , demand exceeds supply , every 1 % improvement in operational efficiency goes straight to volume and revenue . Improving the efficiency of those lines was the major driver of the growth in 2019 .”
Robinson credits the introduction of the small team with injecting a new level of energy and enthusiasm . “ The
guys could see , on a week-to-week basis , the improvements that they were making , and it wasn ’ t led by management , it was led by this small group of subject matter experts .” In the end , he says , “ it was about collaboration . Each function had been working in a silo and we had poor relationships with suppliers . The creation of that collaboration and interdependence of all the functions as well as improving partner supply agreements enabled a business turnaround . Now , almost 12 months later , operational efficiency
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