SupplyChain Magazine June 2015 | Page 14

TECHNOLOGY
B2C worldwide e-commerce sales will reach $ 1.471 trillion in 2015
Not so long ago the warehouse or distribution centre was little more than a huge shed , where the warehouse manager ’ s role was that of a facilitator of the distribution process .
Now it sits at the hub of any retail operation . It ’ s where the battle for business is fought ; rather than on the shop floor or website . Why ? Because these days price , service and value are pointless without stock visibility and availability . Today the warehouse manager is often key to the strategic planning process of the entire business .
The reasons for this are increasing all the time . According to figures from eMarketer , B2C worldwide e-commerce sales will reach $ 1.471 trillion in 2015 , an increase of 20 percent over the previous year . Although this trend will almost certainly continue , bricks and mortar shops seem unlikely
14 June 2015