EUROPE
& Operations for Deloitte NW Europe , is changing the perception of FMCG businesses about how effective supply chains operate .
“ Companies often still pursue a ‘ one size fits all ’ approach when it comes to supply chain where the way they plan , produce and distribute their products all follows the same pattern from a supply chain and even technology perspective ,” he comments .
“ But what we are seeing increasingly is consumers are becoming more demanding , and they want to have more tailored products that suit their needs . Further , established retailers are being pressurized by e . g . ecommerce , discounters and convenience channels . The result of these trends is that increasingly different types of products are coming to the market and that increasingly the service levels demanded from FMCG companies are becoming more stringent . So , it makes sense for FMCG supply chains to move to a model whereby different ( virtual ) supply chains are created and managed for distinct groups of products and / or
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EXECUTIVE PROFILE
Dr Stijn-Pieter van Houten “ SP ” is a Director at Deloitte Consulting in the Supply Chain Strategy service line of Deloitte ’ s Strategy and Operations Practice since February 2018 . He has been working for over 11 + years with primarily Consumer Products clients in developing and delivering competitive supply chains in terms of cost , operating models and ( digital ) innovation . His experience is focused on leading Supply Chain work in the areas of :
• SC Strategy & Transformations
• Operating Model Development
• Supply Chain and Integrated Business Planning
• Customer Centric SC Design
www . supplychaindigital . com