NUTRABOLT
largest segment of business , some of the country ’ s retail giants are opening doors to orders en masse .
“ Amazon has been a tremendous partner for us and we ’ ve had an amazing growth trajectory ,” Bauer says . “ We ’ ve just added Justin Jackson to our team , who is our SVP of Consumer Direct , overseeing our personal websites and the Amazon account . He is a former Amazon executive and has brought some massive improvements to the company .” Indeed , Bauer is convinced
that Nutrabolt can help to mature the product ranges seen in the likes of Walmart and other large supermarkets . “ You see a lot of protein but not a lot else , so our C4 Sport line has been hugely successful in filling these spaces . Now we ’ ve started expanding our offering and the advent of FitJoy has allowed us to create a functional foods brand , which is specialty focused now can have reaches into other consumers , which is exciting .”
72 May 2017